Graphic Design Specialist | Hollis Brand Enhancement Project
As a dedicated graphic design specialist, I played a pivotal role in elevating the Hollis brand image during a temporary engagement.
My primary task was to transform the original pixelated low-res logo into a high-quality, lossless vector format, breathing new life into the brand identity.
My contributions went beyond addressing immediate design needs; they significantly contributed to establishing a refreshed and cohesive visual identity for Hollis. Explore the portfolio sections below to witness the transformative impact of my work on the brand's image.
BEFORE
AFTER
Key Achievements:
Logo Transformation: Successfully converted the outdated pixelated logo into a modern, crisp, and scalable vector format, ensuring a polished and professional representation of the Hollis brand.
Special Events Collateral: Designed compelling and eye-catching collateral for special events, contributing to the brand's presence and impact during key occasions.
Internal Documentation Redesign: Overhauled internal documentation to enhance readability, visual appeal, and overall user experience. The redesign not only improved communication within the organization but also reflected a cohesive and sophisticated brand image.
